Founder’s Clubhouse

Ep 13: Profit Margins - from 30% to 65%, in the space of a week. Interested?

In this episode Danni and Jayden discuss business loans, and how, when used in the right way can be an incredible lever for growing and scaling your business. 
It's not as scary as it sounds, but if you are struggling to pull the trigger on a loan, reach out to the Founders team for support and confirmation of your decision.
Join today www.foundersclubhouse.co.uk/join 

Ep 12: "Jayden, your ads suck" - Danni Clark, 2024

Hi Founders!
In this episode Jayden and Danni talk through the terrible paid ads Jayden put out last week to promote the Founder's Clubhouse.
Because he was in a bad mindset - stressed, anxious, and eager to move forward, Jayden didn't take any of his own advice on what a good advert looks like, and instead put out ads that were in Danni's words "absolutely rubbish".
Tune in as the team break down why the ads won't work, and how paid ads need to be structured and positioned to ensure better success from your paid advertising. 
For more insight and guidance on how to create quality ads, join the clubhouse at www.foundersclubhouse.co.uk/join

Ep 11: Quality vs Quantity in SEO - how the right balance determines your results.

Getting results in SEO is totally dependant on finding the right balance between quality and quantity.
If you aren't executing at sufficient scale, you're never going to keep up or compete.
Equally, in a flooded content landscape, particularly since the intro of AI tools, churning out poor quality content at scale won't help either.
In this episode, Jayden talks you through how to find the right balance. 
For more information and a detailed course on exactly how to do this head to https://foundersclubhouse.co.uk/pages/free-masterclass-seo 

Ep 10: What if we told you work could get done while you slept? Regularly.

Today's podcast is something Danni is incredibly passionate about - it's the hiring of overseas virtual assistants! They work while you are asleep, meaning you wake up with a clean slate and NO ADMIN hanging over your head. 
 
Trust us - give it a listen. If you want help hiring a VA, join the Founder's Clubhouse at www.foundersclubhouse.co.uk/join or email us at danni@foundersclubhouse.co.uk or jayden@foundersclubhouse.co.uk 
 
 

Ep 9: Returns - from headache to opportunity

Returns happen in an ecommerce business, and they can either be an opportunity, or a painful headache, depending on your approach.
Every customer problem is a chance for you to rise above the competition. In this episode, I lay out my approach to handling returns.
If you like my approach, join the Founder's Clubhouse for more insights, tactical sessions and more www.foundersclubhouse.co.uk/join

Ep 8: Build In Public - let's talk products!

Today we share this week's musings around product innovation. Our focus is currently on how alcohol makes us feel super jaded and grumpy the next morning, and how we can offer alternatives to you guys - our target audience! 
 
Join our slack community by becoming a member, for a chance to receive free samples and be part of our testing group! www.foundersclubhouse.co.uk/join 
 
 

Ep 7: Sit in the drivers seat when calling new suppliers

Do you hate calling new suppliers? Does it make you feel like a cold caller with massive imposter syndrome?
I've been there, but it genuinely doesn't have to be that way. 
Give this a listen, and afterwards you'll no longer fear these, you'll smash them.
Go to www.foundersclubhouse.co.uk and join our community for more ways to advance your business and improve your enjoyment! 

Ep 6: The time I nearly quit my business, and missed out on a huge payday

In today's episode we recant the story where Jayden had a totally irrational breakdown over something and told me he was throwing in the towel completely! This breakdown happened 3 months before we had enough money in the bank for him to leave his corporate job and go full time on Business One. 
Our real life sliding doors moment...
Visit www.foundersclubhouse.co.uk to make sure you never reach this point and potentially miss out on your own huge payday!

Ep 5: Ad Quality Score - what is it, how to improve it and why it'll save you money

Today Jayden runs through how ad quality score is calculated by Google's algorithm, and more importantly, what you can do to improve yours.
The outcome is going to be lower CPCs, increased traffic and a better return on ad spend!
Visit www.foundersclubhouse.co.uk for more.

Ep 4: The thing almost everyone does wrong in Ecommerce

After consulting on over 100 Ecommerce businesses no discipline is done quite as poorly as 'Defining Your Ideal Customer' across the board. 
The issue is, if you haven't done this properly, your copy, ads, offer and more are all sub-optimal.
Use the worksheet here - https://foundersclubhouse.co.uk/pages/building-your-business-around-your-ideal-customer  to define your ideal customer and get this done right.
To book a coaching call email Jayden@foundersclubhouse.co.uk